Universität Wien

040154 VK eBusiness and Service Science (2016S)

4.00 ECTS (2.00 SWS), SPL 4 - Wirtschaftswissenschaften
Prüfungsimmanente Lehrveranstaltung

An/Abmeldung

Hinweis: Ihr Anmeldezeitpunkt innerhalb der Frist hat keine Auswirkungen auf die Platzvergabe (kein "first come, first served").

Details

max. 40 Teilnehmer*innen
Sprache: Englisch

Lehrende

Termine (iCal) - nächster Termin ist mit N markiert

Freitag 04.03. 15:00 - 16:30 Seminarraum 14 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 18.03. 15:00 - 16:30 Seminarraum 14 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 08.04. 15:00 - 16:30 Seminarraum 14 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 15.04. 15:00 - 16:30 Seminarraum 1 Oskar-Morgenstern-Platz 1 Erdgeschoß
Freitag 22.04. 15:00 - 16:30 Seminarraum 14 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 29.04. 15:00 - 16:30 Seminarraum 14 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 06.05. 15:00 - 16:30 Seminarraum 1 Oskar-Morgenstern-Platz 1 Erdgeschoß
Freitag 13.05. 15:00 - 16:30 Seminarraum 14 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 20.05. 15:00 - 16:30 Seminarraum 14 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 27.05. 15:00 - 16:30 Seminarraum 14 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 03.06. 15:00 - 16:30 Seminarraum 14 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 10.06. 15:00 - 16:30 Seminarraum 1 Oskar-Morgenstern-Platz 1 Erdgeschoß
Freitag 17.06. 15:00 - 16:30 Seminarraum 1 Oskar-Morgenstern-Platz 1 Erdgeschoß
Freitag 24.06. 15:00 - 16:30 Seminarraum 1 Oskar-Morgenstern-Platz 1 Erdgeschoß

Information

Ziele, Inhalte und Methode der Lehrveranstaltung

eBusiness becomes increasingly a vital driving paradigm in modern economies. Its elements and principles are employed in almost business processes and daily operations, up to the strategic decision-making levels. eBusiness by the enterprises is associated with many different domains, namely: with manufacturing operations, e-tracking, e-payment and transaction processing, distribution channels, portfolio management, supply chain management, authority regulations, and also business and technological applications.

On the other hand, service business is a business that offers services directly to consumers or other businesses. The service sector is active all over the world, and companies have interactions with such businesses commonly and on a daily basis. Companies can also have units offering services additionally to products.

Thus, the course explores the landscape of eBusiness and Service Science, their common interdisciplinary approaches to services comprehensive investigation and assessment.

Training methods are deliberated to advance a knowledge base, boost critical thinking, create responsiveness, and provide practical operations‑related skills. Participation includes problems, exercises, case studies, and reporting presentations.

Art der Leistungskontrolle und erlaubte Hilfsmittel

Mindestanforderungen und Beurteilungsmaßstab

1 - Report in ppt format (20 slides minimum) 30%
2 - Presentation of findings in class (approx. 20 minutes) 25 %
3 - Questions/discussion/commenting of colleagues work (approx. 5-10 minutes) 10%
4 - Test 30%
5 - Class presence 5%

Prüfungsstoff

Training methods are deliberated to advance a knowledge base, boost critical thinking, create responsiveness, and provide practical operations‑related skills. Participation includes problems, exercises, case studies, and reporting presentations.

Content
eBusiness and Service Science Definitions
Service Business and Business Services
eBusiness Service Models
eBusiness Services Management
eBusiness Service Value and Valuation
eBusiness Services and Customer Relationships Management
eBusiness Service Systems and Architectures

Literatur

1. Gang Xiong, Zhong Liu, Xi-Wei Liu, Fenghua Zhu, Dong Shen, “Service Science, Management, and Engineering - Theory and Applications”, Academic Press, Elsevier, 2012, ISBN–13: 978-0-12-397037-4.
2. Garry Lee, “E-Commerce, E-Business and E-Service”, CRC Press, Taylor&Francis Group, 2014, ISBN 9781138026469.
3. N. Delener, “Service Science Research, Strategy and Innovation: Dynamic Knowledge Management Methods”, IGI Global, January, 2012, ISBN13: 9781466600775, DOI: 10.4018/978-1-4666-0077-5.
4. Princely Ifinedo Ed., “E-Business - Applications and Global Acceptance”, InTech, 2012, ISBN 978-953-51-0081-2. www.intechopen.com/books/e-business-applications-and-global-acceptance
5. Frances Frei, Anne Morriss, “Uncommon Service: How to Win by Putting Customers at the Core of Your Business”, Harvard Business Review Press, 2012, ISBN-13: 978-1422133316.
6. Thomas Fischer, Heiko Gebauer, Elgar Fleisch, “Service Business Development - Strategies for Value Creation in Manufacturing Firms”, Cambridge University Press, 2012, ISBN: 9781139136730, DOI: dx.doi.org/10.1017/CBO9781139136730
7. Cinquini, Lino, Di Minin, Alberto, Varaldo, Riccardo (Eds.), “New Business Models and Value Creation: A Service Science Perspective”, Springer, 2013, ISBN 978-88-470-2838-8.

Zuordnung im Vorlesungsverzeichnis

Letzte Änderung: Mo 07.09.2020 15:28