Universität Wien

040095 UK Principles of International Business (BA) (2025W)

4.00 ECTS (2.00 SWS), SPL 4 - Wirtschaftswissenschaften
Prüfungsimmanente Lehrveranstaltung

Zusammenfassung

1 Galizzi , Moodle
2 Debellis , Moodle
3 Gundolf , Moodle

An/Abmeldung

Hinweis: Ihr Anmeldezeitpunkt innerhalb der Frist hat keine Auswirkungen auf die Platzvergabe (kein "first come, first served").
An/Abmeldeinformationen sind bei der jeweiligen Gruppe verfügbar.

Gruppen

Gruppe 1

If you have questions concerning this course, please write to viktoria.kiss@univie.ac.at

max. 50 Teilnehmer*innen
Sprache: Englisch
Lernplattform: Moodle

Lehrende

Termine

Zur Zeit sind keine Termine bekannt.

Ziele, Inhalte und Methode der Lehrveranstaltung

This course provides you with a foundation in the theory and practice of International Business. It covers core concepts of international business and how these apply to the dynamics and constraints of international business strategy. The course considers the dynamics of economic, political, and socio-cultural aspects of environment and its impact on the International Firm and individuals. The course is designed to help students develop a world-view of the global marketplace, and gain knowledge and understanding of the global environment for business functions.
The course is structured in two macro parts. In the first part, there will be a detailed introduction of all the topics of the course from a theoretical point of view, with continuous references to practical cases. In the second part, there will be several discussions of real case studies in order to apply from a practical point of view the notions acquired in the first part.

By the end of this course, students should be able to:
1. Understand the role of globalisation in shaping the business environment, and recognize challenges and opportunities created by the globalisation of business practices.
2. Identify complexities introduced by globalisation and integrate concepts learned in this class with those acquired in other courses.
3. Employ critical thinking by keeping current with global events and discussing their implications.
4. Critically evaluate various components of a national environment: technological, cultural, economic, political, and legal systems, and their influence on business practices and strategies of the International Firm.
5. Consider the organisation and structure of the International Firm.
6. Understand different aspects of International Business strategy including global opportunity assessment, entry mode and market selection.

https://international-business.univie.ac.at/studies/bachelor-courses/

Art der Leistungskontrolle und erlaubte Hilfsmittel

The evaluation is structured as follows:
• Participation in class discussion (20% of the final grade)
• Midterm examination (40%)
• Final Exam (40%)
The exams may be a combination of any of the following: open-ended questions, multiple choice, case studies, true/false, scenarios, definitions, short answers, and/or essays.

Mindestanforderungen und Beurteilungsmaßstab

It is absolutely essential that all registered students attend the first session on October 2nd, 2025 (Introduction/Vorbesprechung) as failure to do so will result in their exclusion from the course. Students should also regularly check our homepage and Moodle for any changes in dates/times.

Attendance is compulsory throughout the semester. More than two absences will automatically result in a “fail” grade. Attendance is compulsory during assessment (e.g. midterm and final exams etc.).

The grading system is as follows:
1 ≥ 88%
2 ≥ 75%
3 ≥ 63%
4 ≥ 50%

Prüfungsstoff

The examination material includes the content of the in-class lectures as well as the specified literature on which the units of the course are based. For exam preparation, students are provided with the course material online (via Moodle) and the corresponding chapters in the textbook.

Literatur

Course Textbook:
Buckley, P.J., Enderwick, P., and Cross, A.R., (2018), International Business, Oxford University Press.

Gruppe 2

If you have questions concerning this course, please write to viktoria.kiss@univie.ac.at

max. 50 Teilnehmer*innen
Sprache: Englisch
Lernplattform: Moodle

Lehrende

Termine (iCal) - nächster Termin ist mit N markiert

  • Dienstag 07.10. 15:00 - 16:30 Hörsaal 7 Oskar-Morgenstern-Platz 1 1.Stock
  • Dienstag 14.10. 15:00 - 16:30 Hörsaal 7 Oskar-Morgenstern-Platz 1 1.Stock
  • Dienstag 28.10. 15:00 - 16:30 Hörsaal 7 Oskar-Morgenstern-Platz 1 1.Stock
  • Dienstag 04.11. 15:00 - 16:30 Hörsaal 7 Oskar-Morgenstern-Platz 1 1.Stock
  • Dienstag 11.11. 15:00 - 16:30 Hörsaal 7 Oskar-Morgenstern-Platz 1 1.Stock
  • Dienstag 18.11. 15:00 - 16:30 Hörsaal 7 Oskar-Morgenstern-Platz 1 1.Stock
  • Dienstag 25.11. 15:00 - 16:30 Hörsaal 7 Oskar-Morgenstern-Platz 1 1.Stock
  • Dienstag 02.12. 18:30 - 20:00 Hörsaal 6 Oskar-Morgenstern-Platz 1 1.Stock
  • Dienstag 09.12. 15:00 - 16:30 Hörsaal 7 Oskar-Morgenstern-Platz 1 1.Stock
  • Dienstag 13.01. 15:00 - 16:30 Hörsaal 7 Oskar-Morgenstern-Platz 1 1.Stock
  • Dienstag 20.01. 15:00 - 16:30 Hörsaal 7 Oskar-Morgenstern-Platz 1 1.Stock
  • Dienstag 27.01. 15:00 - 16:30 Hörsaal 7 Oskar-Morgenstern-Platz 1 1.Stock

Ziele, Inhalte und Methode der Lehrveranstaltung

This course provides you with a foundation in the theory and practice of International Business. It covers core concepts of international business and how these apply to the dynamics and constraints of international business strategy. The course considers the dynamics of economic, political, and socio-cultural aspects of environment and its impact on the International Firm and individuals. The course is designed to help students develop a world-view of the global marketplace, and gain knowledge and understanding of the global environment for business functions.

The course is structured in two macro parts. In the first part, there will be a detailed introduction of all the topics of the course from a theoretical point of view, with continuous references to practical cases. In the second part, there will be several discussions of real case studies in order to apply from a practical point of view the notions acquired in the first part.
All detailed information will be provided during the first lesson.

By the end of this course, students should be able to:
1. Understand the role of globalisation in shaping the business environment, and recognize challenges and opportunities created by the globalisation of business practices.
2. Identify complexities introduced by globalisation and integrate concepts learned in this class with those acquired in other courses.
3. Employ critical thinking by keeping current with global events and discussing their implications.
4. Critically evaluate various components of a national environment: technological, cultural, economic, political, and legal systems, and their influence on business practices and strategies of the International Firm.
5. Consider the organisation and structure of the International Firm.
6. Understand different aspects of International Business strategy including global opportunity assessment, entry mode and market selection.

https://international-business.univie.ac.at/studies/bachelor-courses/

Art der Leistungskontrolle und erlaubte Hilfsmittel

The evaluation is structured as follows:
• Participation in class discussion (20% of the final grade)
• Midterm examination (40%)
• Final exam (40%)

Mindestanforderungen und Beurteilungsmaßstab

It is absolutely essential that all registered students attend the first session on 7 October (Introduction/Vorbesprechung) as failure to do so will result in their exclusion from the course. Students should also regularly check our homepage and Moodle for any changes in dates/times or way of connecting online.

Attendance is compulsory throughout the semester. More than two absences will automatically result in a “fail” grade. Attendance is compulsory during assessment (e.g. midterm and final exams etc.).

Active participation in the classroom is essential for course preparation. Slides, readings and case studies will be provided on Moodle.

The grading system is as follows:
1 ≥ 88%
2 ≥ 75%
3 ≥ 63%
4 ≥ 50%

Prüfungsstoff

The exam will cover the content of all lectures held in class, including the guest lectures.

Literatur

Active participation in class is essential for effective course preparation. All course materials (slides, readings, and case studies) will be provided via Moodle.

Gruppe 3

max. 50 Teilnehmer*innen
Sprache: Englisch
Lernplattform: Moodle

Lehrende

Termine (iCal) - nächster Termin ist mit N markiert

  • Mittwoch 08.10. 09:45 - 11:15 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
  • Mittwoch 15.10. 09:45 - 11:15 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
  • Mittwoch 22.10. 09:45 - 11:15 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
  • Mittwoch 29.10. 09:45 - 11:15 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
  • Mittwoch 05.11. 09:45 - 11:15 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
  • Mittwoch 12.11. 09:45 - 11:15 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
  • Mittwoch 19.11. 09:45 - 11:15 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
  • Mittwoch 26.11. 09:45 - 11:15 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
  • Mittwoch 03.12. 09:45 - 11:15 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
  • Mittwoch 10.12. 09:45 - 11:15 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
  • Mittwoch 17.12. 09:45 - 11:15 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
  • Mittwoch 14.01. 09:45 - 11:15 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock

Ziele, Inhalte und Methode der Lehrveranstaltung

This course provides you with a foundation in the theory and practice of International Business. It covers core concepts of international business and how these apply to the dynamics and constraints of international business strategy. The course considers the dynamics of economic, political, and socio-cultural aspects of the environment and its impact on International Firms and individuals. The course is designed to help students develop a world-view of the global marketplace, and gain knowledge and understanding of the global environment for business functions.
The course is structured in two macro parts. In the first part, there will be a detailed introduction of all the topics of the course from a theoretical point of view, with continuous references to practical cases. In the second part, there will be several discussions of real case studies to apply from a practical point of view the notions acquired in the first part.
By the end of this course, students should be able to:
1. Understand the role of globalisation in shaping the business environment, and recognize challenges and opportunities created by the globalisation of business practices.
2. Identify complexities introduced by globalisation and integrate concepts learned in this class with those acquired in other courses.
3. Employ critical thinking by keeping current with global events and discussing their implications.
4. Critically evaluate various components of a national environment: technological, cultural, economic, political, and legal systems, and their influence on business practices and strategies of the International Firm.
5. Consider the organisation and structure of the International Firm.
6. Understand different aspects of International Business strategy including global opportunity assessment, entry mode and market selection.

https://international-business.univie.ac.at/studies/bachelor-courses/

Art der Leistungskontrolle und erlaubte Hilfsmittel

- 40% Midterm exam (closed book exam)
- 40 % Group presentations
- 20% Participation in class discussion

The exam may be a combination of any of the following: open-ended questions, multiple choice, case studies, true/false, scenarios, definitions, short answers, and/or essays.

The use of AI tools (e.g. ChatGPT) for the production of texts is only permitted if they are expressly requested by the course leader (e.g. for individual work tasks).

Mindestanforderungen und Beurteilungsmaßstab

It is absolutely essential that all registered students attend the first session on October 11, 2023 (Introduction/Vorbesprechung) as failure to do so will result in their exclusion from the course. Students should also regularly check our homepage and Moodle for any changes in dates/times.

Attendance (2 times unexcused absence is permitted)

1 ≥ 88%
2 ≥ 75%
3 ≥ 63%
4 ≥ 50%

Prüfungsstoff

The examination material includes the content of the in-class lectures as well as the specified literature on which the units of the course are based. For exam preparation, students are provided with the course material online (via Moodle) and the corresponding chapters in the textbook.

Literatur

Course Textbook:
Buckley, P.J., Enderwick, P., and Cross, A.R., (2018), International Business, Oxford University Press

Zuordnung im Vorlesungsverzeichnis

Letzte Änderung: Do 15.01.2026 11:05