Universität Wien FIND

040154 VK eBusiness and Service Science (2019S)

4.00 ECTS (2.00 SWS), SPL 4 - Wirtschaftswissenschaften
Prüfungsimmanente Lehrveranstaltung

Details

max. 40 Teilnehmer*innen
Sprache: Englisch

Lehrende

Termine (iCal) - nächster Termin ist mit N markiert

Freitag 01.03. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 08.03. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 15.03. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 22.03. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 29.03. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 05.04. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 12.04. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 03.05. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 10.05. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 17.05. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 24.05. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 31.05. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 07.06. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 14.06. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 21.06. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
Freitag 28.06. 15:00 - 16:30 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock

Information

Ziele, Inhalte und Methode der Lehrveranstaltung

eBusiness becomes increasingly a vital driving paradigm in modern economies. Its elements and principles are employed in almost business processes and daily operations, up to the strategic decision-making levels. eBusiness by the enterprises is associated with many different domains, namely: with manufacturing operations, e-tracking, e-payment and transaction processing, distribution channels, portfolio management, supply chain management, authority regulations, and also business and technological applications.

On the other hand, service business is a business that offers services directly to consumers or other businesses. The service sector is active all over the world, and companies have interactions with such businesses commonly and on a daily basis. Companies can also have units offering services additionally to products.

Thus, the course explores the landscape of eBusiness and Service Science, their common interdisciplinary approaches to services comprehensive investigation and assessment.

Training methods are deliberated to advance a knowledge base, boost critical thinking, create responsiveness, and provide practical operations‑related skills. Participation includes problems, exercises, case studies, and reporting presentations.

Art der Leistungskontrolle und erlaubte Hilfsmittel

Assessment main purposes are to encourage course students learning, to make judgements about student achievements, and to monitor the effectiveness of the learning environment.
The following rules are used when grading this course:
• If student can be awarded credit for the modules studied
• If student did enough to move on to the next stage of the course
• If student did enough to pass the course
• If student need reassessment
• If student is eligible to receive a merit or distinction

Mindestanforderungen und Beurteilungsmaßstab

1 - Report in doc format 30%
2 - Presentation of findings in class (approx. 20 minutes) 25 %
3 - Questions/discussion/commenting of colleagues work (approx. 5-10 minutes) 10%
4 - Test 35%

Prüfungsstoff

Training methods are deliberated to advance a knowledge base, boost critical thinking, create responsiveness, and provide practical operations‑related skills. Participation includes problems, exercises, case studies, and reporting presentations.

Content
eBusiness and Service Science Definitions
Service Business and Business Services
eBusiness Service Models
eBusiness Services Management
eBusiness Service Value and Valuation
eBusiness Services and Customer Relationships Management
eBusiness Service Systems and Architectures

Literatur

• N. Kryvinska, S. Kaczor, C. Strauss, M. Greguš, “Servitization - Transition from Manufacturer to Service Provider”, Gummesson, E., Mele, C., Polese, F. (Eds.), Service Dominant Logic, Network and Systems Theory and Service Science: Integrating three Perspectives for a New Service Agenda, Naples Forum on Service 2015, 9‐12 June 2015, Naples, Italy.
• M. Stoshikj, N. Kryvinska, C. Strauss, M. Greguš, “Service Science, Service System and Service Innovation”, Naples Forum on Service 2015, 9‐12 June 2015, Naples, Italy.
• S. Kaczor, N. Kryvinska, “It is all about Services - Fundamentals, Drivers, and Business Models”, The Society of Service Science, Journal of Service Science Research, Springer, Vol. 5, No. 2, 2013, pp. 125-154.
• N. Kryvinska, R. Olexova, P. Dohmen, C. Strauss, “The S-D Logic Phenomenon-Conceptualization and Systematization by Reviewing the Literature of a Decade (2004-2013)”, The Society of Service Science, Journal of Service Science Research, Springer, Vol. 5, No. 1, 2013, pp. 35-94.
• N. Kryvinska, S. Kaczor, C. Strauss, M. Greguš, “Servitization Strategies and Product-Service-Systems”, the IEEE Fourth International Workshop on the Future of Software Engineering FOR and IN Cloud (FoSEC 2014), June 27 - July 2, 2014, at Hilton Anchorage, Alaska, USA, within IEEE 10th World Congress on Services (SERVICES 2014), ISBN 978-1-4799-5069-0/14, pp. 254-260.
• D. Chaffey, By Dave Chaffey - Digital Business & E-Commerce Management, 6th ed. Strategy Implem. Trans-Atlantic Publications, 2015.
• N. D. Evans, Mastering Digital Business: How Powerful Combinations of Disruptive Technologies are Enabling the Next Wave of Digital Transformation. Swindon: BCS, The Chartered Institute for IT, 2017.
• Service Management: Operations, Strategy, Information Technology, 9th edition edition. New York, NY: McGraw-Hill Education, 2019.
• C. S. Fleisher and B. E. Bensoussan, Business and Competitive Analysis: Effective Application of New and Classic Methods. FT Press, 2015.
• E. Coupey, Digital Business: Concepts and strategies. Routledge, 2016.
• E. Turban, J. Outland, D. King, J. K. Lee, T.-P. Liang, and D. C. Turban, Electronic Commerce 2018: A Managerial and Social Networks Perspective. Springer, 2017.
• C. A. Ptak, E. Schragenheim, and E. Schragenheim, ERP : Tools, Techniques, and Applications for Integrating the Supply Chain, Second Edition. CRC Press, 2016.
• E. Orna, Information Strategy in Practice. Routledge, 2017.
• W. Jansen, New Business Models for the Knowledge Economy. Routledge, 2017.
• ‘Pearson - Digital Business and E-Commerce Management, 6/E - Dave Chaffey’. [Online]. Available: http://catalogue.pearsoned.co.uk/educator/product/Digital-Business-and-ECommerce-Management/9780273786542
• E. Lüftenegger, Service-Dominant Business Design. Eindhoven University of Technology.
• Gang Xiong, Zhong Liu, Xi-Wei Liu, Fenghua Zhu, Dong Shen, “Service Science, Management, and Engineering - Theory and Applications, Academic Press, Elsevier, 2012, ISBN–13: 978-0-12-397037-4.
• N. Delener, “Service Science Research, Strategy and Innovation: Dynamic Knowledge Management Methods”, IGI Global, January, 2012, ISBN13: 9781466600775, DOI: 10.4018/978-1-4666-0077-5.
• Thomas Fischer, Heiko Gebauer, Elgar Fleisch, Service Business Development - Strategies for Value Creation in Manufacturing Firms”, Cambridge University Press, 2012, ISBN: 9781139136730, DOI: dx.doi.org/10.1017/CBO9781139136730
• Cinquini, Lino, Di Minin, Alberto, Varaldo, Riccardo (Eds.), “New Business Models and Value Creation: A Service Science Perspective, Springer, 2013, ISBN 978-88-470-2838-8.

Zuordnung im Vorlesungsverzeichnis

Letzte Änderung: Fr 05.07.2019 17:07