Universität Wien
Warning! The directory is not yet complete and will be amended until the beginning of the term.

040239 VK EC EP: Strategic Management of Enterprises (BA) (2026S)

4.00 ECTS (2.00 SWS), SPL 4 - Wirtschaftswissenschaften
Continuous assessment of course work

Der positive Abschluss des Pflichtmoduls 1 (VO Wirtschaftsprivatrecht, VO Finanzwirtschaft für Studierende des EC Entrepreneurship, VO Betriebswirtschaftliches Rechnungswesen für Studierende des EC Entrepreneurship, VO Marketing (für EC EP)) ist Voraussetzung für den Besuch dieser Lehrveranstaltung.

Voraussetzung zur Teilnahme für Studierende des Bachelor Ernährungswissenschaften:
*) VO Einführung in die allgemeine Betriebswirtschaftslehre (3 ECTS) oder KU Betriebswirtschaftslehre - Betriebswirtschaftliche Aspekte ausgewählter soziologischer Bereiche (3 ECTS)
*) VO Betriebswirtschaftliches Rechnungswesen für Studierende des EC Entrepreneurship (3 ECTS)
*) VO Finanzwirtschaft für Studierende des EC Entrepreneurship (3 ECTS)
*) VO Marketing I (3 ECTS)
Moodle

Registration/Deregistration

Note: The time of your registration within the registration period has no effect on the allocation of places (no first come, first served).

Details

max. 100 participants
Language: German

Lecturers

Classes (iCal) - next class is marked with N

  • Thursday 07.05. 16:45 - 21:30 Seminarraum 16 Oskar-Morgenstern-Platz 1 3.Stock
  • Friday 08.05. 15:00 - 21:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
  • Friday 29.05. 15:00 - 21:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
  • Thursday 18.06. 16:45 - 21:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock

Information

Aims, contents and method of the course

Target group: Students of the extension curriculum Entrepreneurship
Registration: You have to set points!

The compulsory course is part of the module "(2) From the founding idea to the customer".
Please note the prerequisite chains!

Course content:
The focus of the course is on the following topics:
Company organization, basics of project management, basics of personnel management, company value and business plan (structure, structure)
The core of the course is the application of the theoretical material from the EC Entrepreneurship to a comprehensive, practical example based on a case study.
In the context of this course, special attention is paid to a high level of practical relevance.

Assessment and permitted materials

Certificate of achievement:
The course is continuously assessed. The examination performance is graded as follows: a total of 30% participation, a total of 40% written case study, 30% oral (multiple partial performances are assessed separately).

Minimum requirements and assessment criteria

Minimum 75% attendance
Timely submission of the written case study
Presentation of the case study in the last teaching unit

Examination topics

Contents of the course and the extension curriculum Entrepreneurship

Reading list

addition to the literature of the other modules:
Führen, Leisten, Leben: Wirksames Management für eine neue Zeit, Fredmund Malik
Betriebswirtschaftslehre: Eine Einführung am Businessplan-Prozess
Marcus Oehlrich

Association in the course directory

Last modified: Mo 27.07.2026 09:26