Universität Wien

040508 FK IM: Global Corporate Strategy (2016W)

4.00 ECTS (2.00 SWS), SPL 4 - Wirtschaftswissenschaften
Continuous assessment of course work

Registration/Deregistration

Note: The time of your registration within the registration period has no effect on the allocation of places (no first come, first served).

Details

max. 52 participants
Language: English

Lecturers

Classes (iCal) - next class is marked with N

  • Monday 03.10. 11:30 - 13:00 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock (Kickoff Class)
  • Wednesday 16.11. 15:00 - 20:00 Hörsaal 5 Oskar-Morgenstern-Platz 1 Erdgeschoß
  • Thursday 17.11. 13:15 - 18:15 Hörsaal 15 Oskar-Morgenstern-Platz 1 2.Stock
  • Friday 18.11. 15:00 - 20:00 Hörsaal 10 Oskar-Morgenstern-Platz 1 2.Stock
  • Monday 30.01. 13:15 - 18:15 Hörsaal 15 Oskar-Morgenstern-Platz 1 2.Stock
  • Tuesday 31.01. 13:15 - 18:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock

Information

Aims, contents and method of the course

This course is concerned with the different strategy concepts and their applications to the multinational corporation (MNC). In the first part, the models of Porter, Mintzberg, Rumelt, Miles & Snow, Miller & Friesen, Bartlett & Ghoshal and the resource-based view (Wernerfelt, Barney, Peteraf, Grant), the organizational capability framework of Teece and are discussed. In the second part, the major strategic options of the MNC, such as global vs. regional strategies, outsourcing and offshoring strategies, diversification strategies and diversification strategies and capital structure of MNCs are discussed.

Assessment and permitted materials

Evaluation - Total points (100)
a. 6 individual summaries from 6 different topics (30). The relevant articles are published on the elearning platform: MOODLE.
The summary must include:
1. Summary of the author’s arguments (2 pages);
2. Critique: Discuss the strength and weaknesses of the study (1-2 pages).
b. Active participation in the class and the public lectures (20).
MINIMUM attendance: 75 %
c. Exam (50) – minimum 40 %!

BONUS POINTS (15): Case study presentation

Minimum requirements and assessment criteria

The goal of this course is to familiarize students with a broad range of theoretical and practical perspectives on the strategy & structure of the global corporate firm.

Examination topics

1. Lectures (including public lectures; see http://im.univie.ac.at/windsperger/im-public-lectures/?no_cache=1)
2. Case presentation and discussion

Reading list

Peng, M. 2014. Global Strategy, 3rd edition

Association in the course directory

Last modified: Mo 07.09.2020 15:29