040221 KU Global Strategy (MA) (2022S)
Labels
An/Abmeldung
- Anmeldung von Mo 07.02.2022 09:00 bis Mo 21.02.2022 23:59
- Anmeldung von Do 24.02.2022 09:00 bis Fr 25.02.2022 23:59
- Abmeldung bis Mo 14.03.2022 23:59
Details
Lehrende
Termine (iCal) - nächster Termin ist mit N markiert
• All lectures take place online Thursday, 09:45 – 11:15.
• Please see all information in Moodle.
• The final exam will take place in the classroom.
• Both the course and the exam will be held in English.
• Students wishing to take this course must register via u:find/u:space (with points) during the registration period. The maximum number of participants is 50.
• Registered students who, for whatever reason, are not able to take the course must de-register electronically. The latest date by which the course can be dropped is 14th March. Students who decide to drop the course after this deadline will be graded with 5 (failed).
• It is absolutely essential that all registered students attend the first session on March 3rd 2022 (Introduction) as failure to do so will result in their exclusion from the course. Students should also regularly check our homepage and Moodle for any changes in dates/times or way of connecting online.
Information
Ziele, Inhalte und Methode der Lehrveranstaltung
Art der Leistungskontrolle und erlaubte Hilfsmittel
• 40% Final Examination (individual, in class)
• 10% Class participation
• 10% Peer Rating**At the end of the course, you will be asked to rate the contribution of the team members in your study group.Active participation with video camera is required during all sessions. Failure to do so will affect your class participation grade.
Mindestanforderungen und Beurteilungsmaßstab
2 ≥ 75%
3 ≥ 63%
4 ≥ 50%
Prüfungsstoff
Literatur
• Global Business. M.W. Peng, Cengage Learning, 4th edition, 2017.
• International Business – Competing in the Global Marketplace. C. W. Hill, McGraw-Hill, Irwin, 13th edition, 2020
The approach used is both strategic and managerial. Strategic in that we will develop an appreciation of business strategies and understand the notion of competitive advantage. And managerial, in that we will look at global strategy tasks through the lenses of IB managers and executives.The course uses a combination of interactive lectures, case discussions and group presentations. Attendance and participation in class discussions is critical to the success of the course and will determine your grade.LEARNING OUTCOMES:
The course aims to develop strategic thinking in a global business context. You will learn key concepts and tools used in developing global business strategies and in solving global business problems.By the end of the course students will be able to:
• Appreciate the idiosyncrasies involved in developing strategies for global markets.
• Acknowledge the complexities involved in taking strategic decisions in a global marketplace.
• Contextualize these decisions in light of internal capabilities and external environment.
• Employ key analytical tools and frameworks helpful to managers developing global strategies.
• Understand global competition and competitive advantage.
• Analyse cases that approximate global business strategy situations.For more information please visit https://international-business.univie.ac.at/studies/master-courses/