Universität Wien FIND
Achtung! Das Lehrangebot ist noch nicht vollständig und wird bis Semesterbeginn laufend ergänzt.

040300 SE Bachelorseminar (inkl. Bachelorarbeit) (2021W)

International Business

8.00 ECTS (2.00 SWS), SPL 4 - Wirtschaftswissenschaften
Prüfungsimmanente Lehrveranstaltung

service email address: opim.bda@univie.ac.at


Hinweis: Ihr Anmeldezeitpunkt innerhalb der Frist hat keine Auswirkungen auf die Platzvergabe (kein "first come, first served").


max. 24 Teilnehmer*innen
Sprache: Deutsch, Englisch


Termine (iCal) - nächster Termin ist mit N markiert

Mittwoch 06.10. 16:45 - 18:15 Digital
Hörsaal 3 Oskar-Morgenstern-Platz 1 Erdgeschoß
Mittwoch 17.11. 16:45 - 18:15 Digital
Seminarraum 5 Oskar-Morgenstern-Platz 1 1.Stock
Mittwoch 24.11. 16:45 - 20:00 Digital
Mittwoch 15.12. 16:45 - 20:00 Digital
Mittwoch 12.01. 16:45 - 20:00 Digital
Mittwoch 19.01. 16:45 - 20:00 Digital
Mittwoch 26.01. 16:45 - 20:00 Digital


Ziele, Inhalte und Methode der Lehrveranstaltung

Course Overview
Every student who writes a bachelor thesis (in English) must attend the BA seminar and deliver a presentation on the topic of the thesis (presentation time: 20-30 minutes) as well as to write a seminar paper. The course proceeds in three stages as outlined in the following;
(I) Choosing a Topic (Deadline 10.11.)
Deadline for the submission of the topics for the Bachelor thesis: TBA (1-2 pages) - 24.11.
Deadline for the submission of Synopsis/Extended Proposals along with the list of the literature: TBA (3-5 pages)
(II) Presentations
Final proposals are to be presented between TBA
Presentation time: 20 -30 minutes
The PowerPoint slides must be sent to the lecturer at least one day before presentation
(III) Presentations:
Final proposals are to be presented between TBA
Presentation time: 20 -30 minutes
The PowerPoint slides must be sent to the lecturer at least one day before presentation
Mittwoch 24.11.2021 16:45 -20:00 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock 02.308
Mittwoch 15.12.2021 16:45 -20:00 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock 02.314
Mittwoch 19.01.2022 16:45 -20:00 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock 02.308
Mittwoch 26.01.2022 16:45 -20:00 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock 02.308
(IV) Bachelor Thesis
Deadline for the Submission of the Bachelor theses: 01.03.2022
The deadline for submission of Bachelor Thesis is final and cannot be negotiated.

Art der Leistungskontrolle und erlaubte Hilfsmittel

Bachelor Thesis (80%)
Presentation and class participation (20%)
Minimum length of the thesis (without references): 35 pages
Deadline for submission: 1. March 2022

Mindestanforderungen und Beurteilungsmaßstab

For a successful completion of the course, the following conditions must adequately have to be met;
1. At least 75% attendance
2. Presentation of the proposal (20 Minutes)
3. Submission of the Bachelor Thesis by March 1st
4. You have to apply the rules for scientific paper writing
SEE: Karmasin, M., R. Rainer, Die Gestaltung wissenschaftlicher Arbeiten, , 2015, UTB Facultas
Skern, T., Writing Scientific English, 2015, UTB Facultas


Topics can be chosen from these subject areas:

(A) Strategy and Organization of the MNC

1. Existence of the multinational corporation (MNC)
2. Environment and Organization
3. Information Technology and Organization of the MNC
4. Culture and Organization of the MNC
5. Organization Design of the MNC
6. Strategies of the MNC
7. Interorganizational Networks of the MNC
8. Strategic Alliances of MNC
9. Market Entry through Licensing
10. Market Entry through Joint Ventures
11. Market Entry through Export Intermediaries
12. Market Entry through Franchising Networks
13. Acquisitions and Greenfield Investments as Market Entry Forms
14. Cluster Relationships of the MNC
15. Corporate Governance of the MNC
16. Digitalization and Multinational Corporation
17. CSR of the MNC
18. Market Entry of Family Firms

Literaturgrundlagen für die Themenwahl:
Peng, M. 2018. Global Strategic Management, Boston
Daft, R. 2016. Organization Theory and Design, 12th ed.
Verbeke, A. 2013. International Business Strategy, Cambridge.

(B) Knowledge Management of the Multinational Firm

1. Organization of Knowledge: Centralization vs. Decentralization (Jensen, Meckling 1995; Hayek 1945; Windsperger 2004)
2. The Knowledge Management Model of Nonaka (1994) and Hedlund (1994)
3. Knowledge Transfer and Information Richness Theory (Daft, Lenel 1983, 1986)
4. Codification versus Personalization Strategies (Hanson et al. 1999)
5. Knowledge Transfer and Electronic Communication Mechanisms (Bolisani et al. 2000; Sarker, Joshi 2002)
6. The Relationship between Knowledge Transfer and Trust (Becerra et al. 2008; Levin and Cross 2004)
7. The Role of Culture in Knowledge Transfer in MNC (Lukas 2006)
8. Knowledge Transfer between Headquarter and Subsidiaries (Gupta, Govindarajan 1991,2000; Björkman et al. 2004)
9. Knowledge Transfer in Strategic Alliances (Simonin 1999; 2004)
10. Knowledge Management in International Joint Ventures (Inkpen, Dinur 1998; see also the literature on http://www.ivey.uwo.ca/ami/Research/JVA.pdf)
11. Knowledge Transfer in International Franchising-Networks (Windsperger, Gorovaia 2010; Gorovaia, Windsperger 2012 - see http://im.univie.ac.at/windsperger/research/pub/)
12. Knowledge Management in Clusters (Bathelt, Maskell, Malmberg 2004)
13. Knowledge Transfer in Acquisitions (Breshman et al. 1999; 2010)
14. Knowledge Management and Intellectual Capital (Booker et al. 2008)
15. Digitalization and Networks (Koch, Windsperger 2017)

The literature will be published on moodle!

In addition, you can choose your own topic related to international business.


Sekaran, U. and Bougie, R. (2013) Research Methods for Business A Skill- Building Approach. 6th Edition, Wiley, New York.
Skern, T., Writing Scientific English, 2015, UTB Facultas

Zuordnung im Vorlesungsverzeichnis

Letzte Änderung: Mo 10.01.2022 09:48