220072 UE UE Planning Research Designs and Data Collection (2023W)

This course deals with research designs and data collection in communication science and is split into two integrated parts: Introduction to Research Designs and Data Collection and Planning Research Designs and Data Collection.

The lectures will emphasize theoretical aspects of study planning and design, while the other part will have a more practical focus, demonstrating research design and data collection procedures. Students will actively engage by analyzing and discussing research studies published in scientific journals. They will also be guided through hands-on, practical laboratory sessions where they can practice research design and data collection techniques. Additionally, guest lectures will present specific research approaches.

The course seamlessly integrates qualitative and quantitative research aspects within the field of communication science. A central objective of this course is to provide an overview of various approaches to designing studies and collecting data in communication science. It aims to equip participants with the skills needed to independently conduct their own research projects.

Participants will collaborate in groups for assignments and brief presentations. They will attend lectures and successfully complete a final exam at the end of the semester.