Universität Wien

040154 VK eBusiness and Service Science (2018W)

4.00 ECTS (2.00 SWS), SPL 4 - Wirtschaftswissenschaften
Continuous assessment of course work

Registration/Deregistration

Note: The time of your registration within the registration period has no effect on the allocation of places (no first come, first served).

Details

max. 50 participants
Language: English

Lecturers

Classes (iCal) - next class is marked with N

Friday 05.10. 15:00 - 16:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
Friday 12.10. 15:00 - 16:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
Friday 19.10. 15:00 - 16:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
Friday 09.11. 15:00 - 16:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
Friday 16.11. 15:00 - 16:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
Friday 23.11. 13:15 - 14:45 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
Friday 23.11. 15:00 - 16:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
Friday 30.11. 13:15 - 14:45 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
Friday 30.11. 15:00 - 16:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
Friday 11.01. 15:00 - 16:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
Friday 18.01. 15:00 - 16:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
Friday 25.01. 15:00 - 16:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock

Information

Aims, contents and method of the course

eBusiness becomes increasingly a vital driving paradigm in modern economies. Its elements and principles are employed in almost business processes and daily operations, up to the strategic decision-making levels. eBusiness by the enterprises is associated with many different domains, namely: with manufacturing operations, e-tracking, e-payment and transaction processing, distribution channels, portfolio management, supply chain management, authority regulations, and also business and technological applications.

On the other hand, service business is a business that offers services directly to consumers or other businesses. The service sector is active all over the world, and companies have interactions with such businesses commonly and on a daily basis. Companies can also have units offering services additionally to products.

Thus, the course explores the landscape of eBusiness and Service Science, their common interdisciplinary approaches to services comprehensive investigation and assessment.

Training methods are deliberated to advance a knowledge base, boost critical thinking, create responsiveness, and provide practical operations‑related skills. Participation includes problems, exercises, case studies, and reporting presentations.

The course represents one sub-module covering 2 hours per week and is held during Summer and Winter terms; it counts 4 ECTS points.

http://bwl.univie.ac.at/ebusiness/lehre/
http://bwl.univie.ac.at/ebusiness/lehre/ws1718/vk-040154/

Assessment and permitted materials

Content

eBusiness and Service Science Definitions
Service Business and Business Services
eBusiness Service Models
eBusiness Services Management
eBusiness Service Value and Valuation
eBusiness Services and Customer Relationships Management
eBusiness Service Systems and Architectures

http://bwl.univie.ac.at/ebusiness/lehre/
http://bwl.univie.ac.at/ebusiness/lehre/ws1718/vk-040154/

Minimum requirements and assessment criteria

Examination topics

Reading list

1. Gang Xiong, Zhong Liu, Xi-Wei Liu, Fenghua Zhu, Dong Shen, “Service Science, Management, and Engineering - Theory and Applications”, Academic Press, Elsevier, 2012, ISBN–13: 978-0-12-397037-4.
2. Garry Lee, “E-Commerce, E-Business and E-Service”, CRC Press, Taylor&Francis Group, 2014, ISBN 9781138026469.
3. N. Delener, “Service Science Research, Strategy and Innovation: Dynamic Knowledge Management Methods”, IGI Global, January, 2012, ISBN13: 9781466600775, DOI: 10.4018/978-1-4666-0077-5.
4. Princely Ifinedo Ed., “E-Business - Applications and Global Acceptance”, InTech, 2012, ISBN 978-953-51-0081-2. www.intechopen.com/books/e-business-applications-and-global-acceptance
5. Frances Frei, Anne Morriss, “Uncommon Service: How to Win by Putting Customers at the Core of Your Business”, Harvard Business Review Press, 2012, ISBN-13: 978-1422133316.
6. Thomas Fischer, Heiko Gebauer, Elgar Fleisch, “Service Business Development - Strategies for Value Creation in Manufacturing Firms”, Cambridge University Press, 2012, ISBN: 9781139136730, DOI: dx.doi.org/10.1017/CBO9781139136730
7. Cinquini, Lino, Di Minin, Alberto, Varaldo, Riccardo (Eds.), “New Business Models and Value Creation: A Service Science Perspective”, Springer, 2013, ISBN 978-88-470-2838-8.

Association in the course directory

Last modified: Mo 07.09.2020 15:28