Universität Wien

040221 KU Global Strategy (MA) (2016W)

4.00 ECTS (2.00 SWS), SPL 4 - Wirtschaftswissenschaften
Continuous assessment of course work

Registration/Deregistration

Note: The time of your registration within the registration period has no effect on the allocation of places (no first come, first served).

Details

Language: German

Lecturers

Classes (iCal) - next class is marked with N

  • Friday 14.10. 09:45 - 11:15 Hörsaal 4 Oskar-Morgenstern-Platz 1 Erdgeschoß
  • Friday 14.10. 11:30 - 13:00 Hörsaal 14 Oskar-Morgenstern-Platz 1 2.Stock
  • Friday 28.10. 09:45 - 11:15 Hörsaal 4 Oskar-Morgenstern-Platz 1 Erdgeschoß
  • Friday 28.10. 11:30 - 13:00 Hörsaal 14 Oskar-Morgenstern-Platz 1 2.Stock
  • Friday 11.11. 09:45 - 11:15 Hörsaal 4 Oskar-Morgenstern-Platz 1 Erdgeschoß
  • Friday 11.11. 11:30 - 13:00 Hörsaal 14 Oskar-Morgenstern-Platz 1 2.Stock
  • Friday 18.11. 09:45 - 11:15 Hörsaal 4 Oskar-Morgenstern-Platz 1 Erdgeschoß
  • Friday 18.11. 11:30 - 13:00 Hörsaal 14 Oskar-Morgenstern-Platz 1 2.Stock
  • Friday 25.11. 09:45 - 11:15 Hörsaal 4 Oskar-Morgenstern-Platz 1 Erdgeschoß
  • Friday 25.11. 11:30 - 13:00 Hörsaal 14 Oskar-Morgenstern-Platz 1 2.Stock
  • Friday 02.12. 09:45 - 11:15 Hörsaal 6 Oskar-Morgenstern-Platz 1 1.Stock
  • Friday 02.12. 11:30 - 13:00 Hörsaal 9 Oskar-Morgenstern-Platz 1 1.Stock
  • Friday 09.12. 09:45 - 11:15 Hörsaal 8 Oskar-Morgenstern-Platz 1 1.Stock
  • Friday 09.12. 11:30 - 13:00 Hörsaal 14 Oskar-Morgenstern-Platz 1 2.Stock
  • Friday 16.12. 11:30 - 13:00 Hörsaal 4 Oskar-Morgenstern-Platz 1 Erdgeschoß
  • Friday 13.01. 09:45 - 11:15 Hörsaal 4 Oskar-Morgenstern-Platz 1 Erdgeschoß
  • Friday 13.01. 11:30 - 13:00 Hörsaal 14 Oskar-Morgenstern-Platz 1 2.Stock
  • Friday 20.01. 09:45 - 11:15 Hörsaal 4 Oskar-Morgenstern-Platz 1 Erdgeschoß
  • Friday 20.01. 11:30 - 13:00 Hörsaal 14 Oskar-Morgenstern-Platz 1 2.Stock
  • Friday 20.01. 13:15 - 14:45 Hörsaal 7 Oskar-Morgenstern-Platz 1 1.Stock
  • Friday 27.01. 09:45 - 11:15 Hörsaal 14 Oskar-Morgenstern-Platz 1 2.Stock

Information

Aims, contents and method of the course

The goal of this course is to familiarize students with a broad range of theoretical and practical perspectives on the strategy & structure of the global corporate firm.

Specifically, this course is concerned with the different strategy concepts and their applications to the multinational corporation (MNC). In the first part, the models of Porter, Mintzberg, Rumelt, Miles & Snow, Miller & Friesen, Bartlett & Ghoshal and the resource-based view (Wernerfelt, Barney, Peteraf, Grant), the organizational capability framework of Teece and are discussed. In the second part, the major strategic options of the MNC, such as global vs. regional strategies, outsourcing and offshoring strategies, diversification strategies, and diversification strategies and capital structure of MNCs are discussed.
Organization of the Course
1. Lectures (including public lectures; see http://im.univie.ac.at/windsperger/im-public-lectures/?no_cache=1)
2. Case presentation and discussion

Assessment and permitted materials

Evaluation - Total points (100)
a. 6 individual summaries from 6 different topics (30). The relevant articles are published on the elearning platform: MOODLE.
The summary must include:
1. Summary of the author’s arguments (2 pages);
2. Critique: Discuss the strength and weaknesses of the study (1-2 pages).
b. Active participation in the class (20).
MINIMUM attendance: 75 %
c. Exam (50); minimum 50 %!

BONUS POINTS (20): Case study presentation (10) and Public lectures (10)

Minimum requirements and assessment criteria

Examination topics

Reading list

Introductory Literature:
Peng, M. 2014. Global Strategy, 3rd edition

Association in the course directory

Last modified: Mo 07.09.2020 15:29