Universität Wien

040221 KU Global Strategy (MA) (2020S)

4.00 ECTS (2.00 SWS), SPL 4 - Wirtschaftswissenschaften
Continuous assessment of course work

Summary

Registration/Deregistration

Note: The time of your registration within the registration period has no effect on the allocation of places (no first come, first served).
Registration information is available for each group.

Groups

Group 1

service email address: opim.bda@univie.ac.at

max. 50 participants
Language: English
LMS: Moodle

Lecturers

Classes (iCal) - next class is marked with N

  • Monday 02.03. 08:30 - 09:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
  • Thursday 14.05. 13:15 - 14:45 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Thursday 14.05. 15:00 - 16:30 Seminarraum 14 Oskar-Morgenstern-Platz 1 2.Stock
  • Friday 15.05. 15:00 - 18:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Wednesday 20.05. 13:15 - 14:45 Hörsaal 15 Oskar-Morgenstern-Platz 1 2.Stock
  • Wednesday 20.05. 15:00 - 16:30 Hörsaal 14 Oskar-Morgenstern-Platz 1 2.Stock
  • Wednesday 20.05. 16:45 - 18:15 Hörsaal 15 Oskar-Morgenstern-Platz 1 2.Stock
  • Friday 22.05. 13:15 - 14:45 Hörsaal 15 Oskar-Morgenstern-Platz 1 2.Stock
  • Friday 22.05. 15:00 - 16:30 Hörsaal 15 Oskar-Morgenstern-Platz 1 2.Stock
  • Saturday 23.05. 09:45 - 16:30 Hörsaal 15 Oskar-Morgenstern-Platz 1 2.Stock
  • Thursday 04.06. 11:30 - 13:00 Hörsaal 1 Oskar-Morgenstern-Platz 1 Erdgeschoß
  • Friday 26.06. 09:45 - 11:15 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock

Aims, contents and method of the course

With the advent of the business enterprises becoming more and more global in the 21st century, effective/successful managers will be those who would exhibit a profound understanding of the nature and dynamics of doing business successfully in the face of ever- changing cross-national similarities and/or differences. The primary goal of this course is to familiarize students with a broad range of theoretical and practical perspectives on the strategy and structure of the global corporate firm. The course is concerned with the different strategy concepts and their applications to the multinational corporation (MNC). It will provide insights into how international businesses effectively operate in the global economy to achieve success. The course will begin with an overview of the international business grounded in the concept of globalisation. It will then examine the (internal and external) environment for international firms at both the micro and the macro level(s). The course will finally probe international firms: their entry modes into international enterprise and their structural and embeddedness issues.

Topics

1. The environment of global business
2. Foreign market entry strategies
3. Strategic Management of Global Business
4. The Global Human Resource Management Strategy
5. Corporate governance in global business
6. Strategic Networks & Global Business
7. Culture and Global Business

The course will be organised following a lecture format characterising interactive discussions on the various aspects of global business. Students are expected to come prepared with the course material to be supplied through Moodle at beginning of the course. Students will write group assignment(s) that might be discussed/presented in the course.

Assessment and permitted materials

The course will be organised following a lecture format characterising interactive discussions on the various aspects of global business. Students are expected to come prepared with the course material to be supplied through Moodle at beginning of the course. Students will write group assignment(s) that might be discussed/presented in the course. And there will also be a written exam.

Minimum requirements and assessment criteria

Written Exam. 60%
Group Assignment 30%
Class participation 10%
Minimum Requirements: For successful completion of the course, a student must secure at least 50% score in the written examination.

Examination topics

lecture material

Group 2

service email address: opim.bda@univie.ac.at

max. 50 participants
Language: English
LMS: Moodle

Lecturers

Classes (iCal) - next class is marked with N

  • Monday 02.03. 09:45 - 11:15 Hörsaal 6 Oskar-Morgenstern-Platz 1 1.Stock
  • Friday 15.05. 08:30 - 11:15 Hörsaal 15 Oskar-Morgenstern-Platz 1 2.Stock
  • Friday 15.05. 11:30 - 13:00 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
  • Monday 18.05. 11:30 - 14:45 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Tuesday 19.05. 08:30 - 09:30 Hörsaal 15 Oskar-Morgenstern-Platz 1 2.Stock
  • Tuesday 19.05. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Tuesday 19.05. 11:30 - 13:00 Hörsaal 5 Oskar-Morgenstern-Platz 1 Erdgeschoß
  • Wednesday 20.05. 08:30 - 09:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
  • Wednesday 20.05. 09:45 - 11:15 Hörsaal 12 Oskar-Morgenstern-Platz 1 2.Stock
  • Wednesday 03.06. 13:15 - 16:30 Hörsaal 16 Oskar-Morgenstern-Platz 1 2.Stock
  • Thursday 04.06. 11:30 - 13:00 Hörsaal 1 Oskar-Morgenstern-Platz 1 Erdgeschoß
  • Tuesday 30.06. 09:45 - 11:15 Hörsaal 15 Oskar-Morgenstern-Platz 1 2.Stock

Aims, contents and method of the course

With the advent of the business enterprises becoming more and more global in the 21st century, effective/successful managers will be those who would exhibit a profound understanding of the nature and dynamics of doing business successfully in the face of ever- changing cross-national similarities and/or differences. The primary goal of this course is to familiarize students with a broad range of theoretical and practical perspectives on the strategy and structure of the global corporate firm. The course is concerned with the different strategy concepts and their applications to the multinational corporation (MNC). It will provide insights into how international businesses effectively operate in the global economy to achieve success. The course will begin with an overview of the international business grounded in the concept of globalisation. It will then examine the (internal and external) environment for international firms at both the micro and the macro level(s). The course will finally probe international firms: their entry modes into international enterprise and their structural and embeddedness issues.

Topics

1. The environment of global business
2. Foreign market entry strategies
3. Strategic Management of Global Business
4. The Global Human Resource Management Strategy
5. Corporate governance in global business
6. Strategic Networks & Global Business
7. Culture and Global Business

Assessment and permitted materials

The course will be organised following a lecture format characterising interactive discussions on the various aspects of global business. Students are expected to come prepared with the course material to be supplied through Moodle at beginning of the course. Students will write group assignment(s) that might be discussed/presented in the course. There will also be a written exam.

Minimum requirements and assessment criteria

Assessment Criteria: Written Exam. 60%
Group Assignment 30%
Class participation 10%
Minimum Requirements: For successful completion of the course, a student must secure at least 50% score in the written examination and 75% attendance in the course meetings.

Examination topics

course materials

Information

Reading list

1. Peng M.W. (2017) Global Business. 4th edition. South-Western, Cengage Learning
2. Hill C.W.L. International Business: Competing in the Global Marketplace. 9th edition. McGraw- Hill/Irwin
3. Wheelen, T.I. and Hunger, D (2015). Strategic Management and Business Policy (14th edition). NJ: Pearson.
4. Dowling, P.W., Festing, M. and Engle, A.D. (2013) International Human Resource Management: Managing People in Multinational Context. 6th Ed., South-western CENGAGE Learning

Association in the course directory

Last modified: Mo 07.09.2020 15:19