Universität Wien

040281 FK BW VM: Strategic Management B2C (E) - Topics in Strategic Consumer Marketing (2012S)

4.00 ECTS (2.00 SWS), SPL 4 - Wirtschaftswissenschaften
Continuous assessment of course work

1st session: 26.03., 15:00-16:00, HS 9

16.4.: 16.00 - 19.30 HS 8

17.4.: 15.30 - 19.30 HS 3

18.4.: 10.00 - 13.00 HS 8

19.4.: 12.00 - 15.30 HS 5

20.4. 15.00 - 18.00 HS 5

23.4.: 16.00 - 19.30 HS 5

25.4.: 13.00 - 16.00 HS 12

Registration/Deregistration

Note: The time of your registration within the registration period has no effect on the allocation of places (no first come, first served).

Details

max. 50 participants
Language: English

Lecturers

Classes (iCal) - next class is marked with N

  • Monday 26.03. 15:00 - 16:00 Hörsaal 9
  • Monday 16.04. 16:00 - 19:30 Hörsaal 8
  • Tuesday 17.04. 15:30 - 19:30 Hörsaal 3
  • Wednesday 18.04. 10:00 - 13:00 Hörsaal 8
  • Thursday 19.04. 12:00 - 15:30 Hörsaal 5
  • Friday 20.04. 15:00 - 18:00 Hörsaal 5
  • Monday 23.04. 16:00 - 19:30 Hörsaal 5
  • Wednesday 25.04. 13:00 - 16:00 Hörsaal 12

Information

Aims, contents and method of the course

http://marketing.univie.ac.at/studierende/studenten-master/ss-2012/modul-strategisches-management/strategic-management-b2c/

Assessment and permitted materials

Minimum requirements and assessment criteria

Examination topics

Reading list

Association in the course directory

Last modified: Mo 07.09.2020 15:29