Universität Wien

040824 VK EC GCM: Market Entry Strategies (VK) (2014S)

4.00 ECTS (2.00 SWS), SPL 4 - Wirtschaftswissenschaften
Continuous assessment of course work
Moodle

Registration/Deregistration

Note: The time of your registration within the registration period has no effect on the allocation of places (no first come, first served).

Details

max. 60 participants
Language: English

Lecturers

Classes (iCal) - next class is marked with N

  • Wednesday 05.03. 13:45 - 15:15 Hörsaal 8 Oskar-Morgenstern-Platz 1 1.Stock
  • Wednesday 19.03. 13:45 - 15:15 Hörsaal 8 Oskar-Morgenstern-Platz 1 1.Stock
  • Wednesday 26.03. 13:45 - 15:15 Hörsaal 8 Oskar-Morgenstern-Platz 1 1.Stock
  • Wednesday 09.04. 13:45 - 15:15 Hörsaal 8 Oskar-Morgenstern-Platz 1 1.Stock
  • Wednesday 30.04. 13:45 - 15:15 Hörsaal 8 Oskar-Morgenstern-Platz 1 1.Stock
  • Wednesday 07.05. 13:45 - 15:15 Hörsaal 8 Oskar-Morgenstern-Platz 1 1.Stock
  • Wednesday 14.05. 13:45 - 15:15 Hörsaal 8 Oskar-Morgenstern-Platz 1 1.Stock
  • Wednesday 21.05. 13:45 - 15:15 Hörsaal 5 Oskar-Morgenstern-Platz 1 Erdgeschoß
  • Wednesday 28.05. 13:45 - 15:15 Hörsaal 8 Oskar-Morgenstern-Platz 1 1.Stock
  • Wednesday 04.06. 13:45 - 15:15 Hörsaal 8 Oskar-Morgenstern-Platz 1 1.Stock
  • Wednesday 11.06. 13:45 - 15:15 Hörsaal 10 Oskar-Morgenstern-Platz 1 2.Stock
  • Wednesday 18.06. 13:45 - 15:15 Hörsaal 8 Oskar-Morgenstern-Platz 1 1.Stock
  • Wednesday 25.06. 13:45 - 15:15 Hörsaal 8 Oskar-Morgenstern-Platz 1 1.Stock

Information

Aims, contents and method of the course

The course introduces students to various modes of market entry, model responses of existing competitors as well as other challenges experienced by firms and entrepreneurs entering markets in foreign jurisdictions. The course is designed for non-economists and introduces students to various micro-economic and game-theoretic concepts in accessible manner. Student are expected to read texts for each class, participate in class discussion, prepare a presentation and write a research essay.

Assessment and permitted materials

Minimum requirements and assessment criteria

Examination topics

Reading list

Association in the course directory

Last modified: Mo 07.09.2020 15:29