124264 KO Critical Media Analysis (2018S)
Painting, Photo, Film, Exhibit: Analyzing Visual Materials
Continuous assessment of course work
Labels
Details
max. 30 participants
Language: English
Lecturers
Classes (iCal) - next class is marked with N
All classes are 16:15 - 17:45:
Monday
19.03.
16:00 - 18:00
Raum 5 Anglistik UniCampus Hof 8 3E-O1-17
Monday
09.04.
16:00 - 18:00
Raum 5 Anglistik UniCampus Hof 8 3E-O1-17
Monday
16.04.
16:00 - 18:00
Raum 5 Anglistik UniCampus Hof 8 3E-O1-17
Monday
23.04.
16:00 - 18:00
Raum 5 Anglistik UniCampus Hof 8 3E-O1-17
Monday
30.04.
16:00 - 18:00
Raum 5 Anglistik UniCampus Hof 8 3E-O1-17
Monday
07.05.
16:00 - 18:00
Raum 5 Anglistik UniCampus Hof 8 3E-O1-17
Monday
14.05.
16:00 - 18:00
Raum 5 Anglistik UniCampus Hof 8 3E-O1-17
Monday
28.05.
16:00 - 18:00
Raum 5 Anglistik UniCampus Hof 8 3E-O1-17
Monday
04.06.
16:00 - 18:00
Raum 5 Anglistik UniCampus Hof 8 3E-O1-17
Monday
11.06.
16:00 - 18:00
Raum 5 Anglistik UniCampus Hof 8 3E-O1-17
Monday
18.06.
16:00 - 18:00
Raum 5 Anglistik UniCampus Hof 8 3E-O1-17
Monday
25.06.
16:00 - 18:00
Raum 5 Anglistik UniCampus Hof 8 3E-O1-17
Information
Aims, contents and method of the course
Assessment and permitted materials
A In-class and online participation;
B midterm exam;
C media-analysis project.
B midterm exam;
C media-analysis project.
Minimum requirements and assessment criteria
Minimum Requirements• Presence in class: the maximum number of absences is 2;
• total score of ≥50 points.Assessment CriteriaA In-class and online participation:
• pre-class readings and online performance (≥5 extensive blog posts/comments): 20 points;
• in-class performance (actively contributing to achieving course aims): 10 points;
• online feedback of partner group's project proposal (150 words ±10%): 10 points.B Midterm exam (10 questions based on readings, pass mark 50%): 20 points.C Media-analysis project:
• online project-proposal submission (250 words ±10%): 10 points;
• in-class project presentation (10 minutes presentation plus 20 minutes discussion): 20 points;
• email project-essay submission (750 words ±10%): 10 points.100-089 points: 1 (Sehr gut)
088-076 points: 2 (Gut)
075-063 points: 3 (Befriedigend)
062-050 points: 4 (Genügend)
049-000 points: 5 (Nicht genügend)
• total score of ≥50 points.Assessment CriteriaA In-class and online participation:
• pre-class readings and online performance (≥5 extensive blog posts/comments): 20 points;
• in-class performance (actively contributing to achieving course aims): 10 points;
• online feedback of partner group's project proposal (150 words ±10%): 10 points.B Midterm exam (10 questions based on readings, pass mark 50%): 20 points.C Media-analysis project:
• online project-proposal submission (250 words ±10%): 10 points;
• in-class project presentation (10 minutes presentation plus 20 minutes discussion): 20 points;
• email project-essay submission (750 words ±10%): 10 points.100-089 points: 1 (Sehr gut)
088-076 points: 2 (Gut)
075-063 points: 3 (Befriedigend)
062-050 points: 4 (Genügend)
049-000 points: 5 (Nicht genügend)
Examination topics
Class readings.
Reading list
Class readings will be available on Moodle. The first reading will be sent via e-mail before the first session.
Association in the course directory
Studium: UF 344, BA 612, BEd 046/407
Code/Modul: UF 4.2.5-426, BA07.3; BEd 08a.2, BEd 08b.1
Lehrinhalt: 12-4260
Code/Modul: UF 4.2.5-426, BA07.3; BEd 08a.2, BEd 08b.1
Lehrinhalt: 12-4260
Last modified: Fr 31.08.2018 08:42
This course equips participants with the tools to critically analyze a broad range of visual materials: Renaissance portraits and press photography, museum exhibits and Hollywood movies, computer-game imagery, and the persuasive visual language of advertising.Schedule03/19/18 Introduction to Visual Methodologies
03/26/18 [Holiday]
04/02/18 [Holiday]
04/09/18 Compositional Interpretation
04/16/18 Content Analysis
04/23/18 Semiology
04/30/18 Social Semiotics/Multimodality
05/07/18 Discourse Analysis
05/14/18 Audience Studies
05/21/18 [Holiday]
05/28/18 Midterm Exam
06/04/18 Exam Feedback and Project Presentation Group α (Feedback Group δ)
06/11/18 Project Presentations Groups β, γ, and δ (Feedback Groups ε, ζ, and η)
06/18/18 Project Presentations Groups ε, ζ, and η (Feedback Groups θ, κ, and ι)
06/25/18 Project Presentations Groups θ, κ, and ι (Feedback Groups α, β, and γ)AimsAimed at students in the BA and BEd programs, this class is designed to contribute to the methodological skills involved in critical media analysis.MethodsA blended learning environment combines in-class and online research-based learning activities with a focus on giving/taking feedback.