150093 VU International Business in East Asia (2015W)
Continuous assessment of course work
Labels
Registration/Deregistration
Note: The time of your registration within the registration period has no effect on the allocation of places (no first come, first served).
- Registration is open from Tu 15.09.2015 10:00 to Fr 02.10.2015 12:00
- Deregistration possible until Th 22.10.2015 10:00
Details
Language: English
Lecturers
Classes
Block Okt./Nov. Seminarraum OAW (Ostasienwissenschaften)
Information
Aims, contents and method of the course
Assessment and permitted materials
1. Examinations: There will be two (2) in-class closed-book examinations for the course.
Each exam is 90 minutes long and non-cumulative. (35 percent of the final grade for each examination, sub-total 70 percent of the final grade)
Questions will be based on the contents of the assigned materials (and cases) and lectures. More details will be announced in class prior to the exams.
2. Level of preparation for case discussions, professional behavior and good attendance. (subtotal 30 percent of the final grade)
Active participation in the case discussions is expected (15 percent) and so is a good attendance record (15 percent). Participation credit will be given to students who contribute significantly to the case discussions. One percent will be deducted for each absence from class.
Each exam is 90 minutes long and non-cumulative. (35 percent of the final grade for each examination, sub-total 70 percent of the final grade)
Questions will be based on the contents of the assigned materials (and cases) and lectures. More details will be announced in class prior to the exams.
2. Level of preparation for case discussions, professional behavior and good attendance. (subtotal 30 percent of the final grade)
Active participation in the case discussions is expected (15 percent) and so is a good attendance record (15 percent). Participation credit will be given to students who contribute significantly to the case discussions. One percent will be deducted for each absence from class.
Minimum requirements and assessment criteria
The goal of this course is to help the student achieve a better understanding of the international environment, especially that of East Asia, in which businesses compete. It also aims to help the student develop skills in analyzing competitive forces in global industries where many of the major competitors are from East Asia, and in understanding the basis for successful foreign investment decisions in the region and from countries in the region. We will also consider the uneven regional development of global value chains and their implications for further economic coopetition between the Europe and East Asia.
Examination topics
Course delivery includes lectures, class discussions, and case analyses. The lectures define the broad issues to be studied. It is assumed that the background text will provide detailed understanding of the concepts and issues at hand. As such, it is expected that the students complete the reading assignments prior to the lectures. Several Harvard Business School cases on International Business in the East Asian context will be utilized during class. The students will be expected to have read and analyzed the cases assigned carefully before class so that the discussions are focused and productive.
Reading list
The background text for the course will be John Daniels, Lee Radebaugh and Daniel Sullivan's International Business: Environments and Operations 15th edition (Pearson: 2014). A list of additional readings (academic journal articles) will be made available on-line. Several Harvard Business School cases will be assigned for class discussion as well.The exact dates for the classes are as follows:
October 5 (class), 6 (class), 7 (class),
October 12 (class), 13 (class), 14 (class),
October 19 (class), 21 (exam #1),
October 27 (class), 28 (class),
November 2 (class), 3 (class), 4 (class),
November 9 (class), November 11 (exam #2).The classes will be held on:
Monday, 3:00-4:30pm
Tuesday 3:00-4:30pm
Wednesday 9:45-11:15am, respectively.
October 5 (class), 6 (class), 7 (class),
October 12 (class), 13 (class), 14 (class),
October 19 (class), 21 (exam #1),
October 27 (class), 28 (class),
November 2 (class), 3 (class), 4 (class),
November 9 (class), November 11 (exam #2).The classes will be held on:
Monday, 3:00-4:30pm
Tuesday 3:00-4:30pm
Wednesday 9:45-11:15am, respectively.
Association in the course directory
WM4
Last modified: Mo 07.09.2020 15:35
Enormous interest in international business with the rapidly emerging economies of East Asia continues into the new millennium. East Asia stands out because of the dynamic economic growth and development it has achieved throughout the post-war period. Opportunities abound for European companies in the region as income rises and industrial structures upgrade. However, the region exhibits a wide array of different business environments in terms of legal, political, socio-cultural, economic, and competitive frameworks. Understanding them is often rather difficult from a European perspective.
Through a combination of teaching methods described below, the course will introduce basic theoretical concepts of International Business and illustrate how they are applied in an East Asian context. Topics to be covered include Country Evaluation & Selection, Foreign Direct Investment, Export and Import Strategies, Collaborative Strategies, International Marketing, Global Manufacturing, and the Organization of International Business in the East Asian context.