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340252 VO Transcultural Communication: Business communication, marketing communication (2012W)
Labels
Details
max. 1000 participants
Language: German
Examination dates
- Tuesday 29.01.2013
- Tuesday 05.03.2013 10:30 - 12:00 Hörsaal 2 ZfT Gymnasiumstraße 50 1.OG
- Tuesday 23.04.2013 10:30 - 12:00 Hörsaal 2 ZfT Gymnasiumstraße 50 1.OG
- Tuesday 25.06.2013 10:00 - 11:30 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
Lecturers
Classes (iCal) - next class is marked with N
- Tuesday 09.10. 10:30 - 12:00 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
- Tuesday 16.10. 10:30 - 12:00 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
- Tuesday 23.10. 10:30 - 12:00 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
- Tuesday 30.10. 10:30 - 12:00 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
- Tuesday 06.11. 10:30 - 12:00 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
- Tuesday 13.11. 10:30 - 12:00 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
- Tuesday 20.11. 10:30 - 12:00 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
- Tuesday 04.12. 10:30 - 12:00 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
- Tuesday 11.12. 10:30 - 12:00 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
- Tuesday 18.12. 10:30 - 12:00 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
- Tuesday 08.01. 10:30 - 12:00 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
- Tuesday 15.01. 10:30 - 12:00 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
- Tuesday 22.01. 10:30 - 12:00 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
- Tuesday 29.01. 10:30 - 12:00 Hörsaal 5 ZfT Philippovichgasse 11, 1.OG
Information
Aims, contents and method of the course
Various forms and streams of transcultural communication within the framework of (economic) globalization; focus on international marketing as a field providing many employment opportunities for communication experts such as translators; lecture supported by real-life case studies.
Assessment and permitted materials
Written end-of-semester exam.
Minimum requirements and assessment criteria
To familiarize students with the processes of transcultural business communication; to provide an overview of real world requirements and the expectations of potential future employers and clients.
Examination topics
Lecture; discussion of case studies.
Reading list
To be announced in class.
Association in the course directory
Last modified: Mo 07.09.2020 15:45