Universität Wien

340372 UE Film and Medium Translation: Media Competence (2012S)

4.00 ECTS (2.00 SWS), SPL 34 - Translationswissenschaft
Continuous assessment of course work
Moodle

Registration/Deregistration

Note: The time of your registration within the registration period has no effect on the allocation of places (no first come, first served).

Details

max. 30 participants
Language: German

Lecturers

Classes (iCal) - next class is marked with N

  • Friday 16.03. 13:00 - 14:30 Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
  • Friday 23.03. 13:00 - 14:30 Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
  • Friday 30.03. 13:00 - 14:30 Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
  • Friday 20.04. 13:00 - 14:30 Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
  • Friday 04.05. 13:00 - 14:30 Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
  • Friday 11.05. 13:00 - 14:30 Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
  • Friday 18.05. 13:00 - 14:30 Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
  • Friday 25.05. 13:00 - 14:30 Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
  • Friday 01.06. 13:00 - 14:30 Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
  • Friday 08.06. 13:00 - 14:30 Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
  • Friday 15.06. 13:00 - 14:30 Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
  • Friday 22.06. 13:00 - 14:30 Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
  • Friday 29.06. 13:00 - 14:30 Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG

Information

Aims, contents and method of the course

Media history, theory and psychology; identifying marketing- and advertising strategies and assessing culturally defined information in the mass media; customers' needs; entertainment industry.

Assessment and permitted materials

Attendance and participation in class, portfolio, graded home work assignments.

Minimum requirements and assessment criteria

Identifying and assessing information in the media; developing strategies for the effective use of language and style in media publications.

Examination topics

Based on various communication concepts and selected examples from the media, problems of perceiving and assessing culturally defined information shall be discussed in order to develop adequate approaches. Adaption and translation of media texts (advertising, TV, movies) with a view to target group-specific handling of language and style in media publications; individual and group work.

Reading list

Wird im Unterricht vorgestellt und besprochen - to be presented and discussed in class.

Association in the course directory

Last modified: Mo 07.09.2020 15:46