340372 UE Film and Medium Translation: Media Competence (2012S)
Continuous assessment of course work
Labels
Registration/Deregistration
Note: The time of your registration within the registration period has no effect on the allocation of places (no first come, first served).
- Registration is open from We 01.02.2012 09:00 to Th 08.03.2012 17:00
- Deregistration possible until Th 08.03.2012 17:00
Details
max. 30 participants
Language: German
Lecturers
Classes (iCal) - next class is marked with N
Friday
16.03.
13:00 - 14:30
Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
Friday
23.03.
13:00 - 14:30
Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
Friday
30.03.
13:00 - 14:30
Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
Friday
20.04.
13:00 - 14:30
Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
Friday
04.05.
13:00 - 14:30
Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
Friday
11.05.
13:00 - 14:30
Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
Friday
18.05.
13:00 - 14:30
Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
Friday
25.05.
13:00 - 14:30
Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
Friday
01.06.
13:00 - 14:30
Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
Friday
08.06.
13:00 - 14:30
Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
Friday
15.06.
13:00 - 14:30
Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
Friday
22.06.
13:00 - 14:30
Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
Friday
29.06.
13:00 - 14:30
Hörsaal 3 ZfT Gymnasiumstraße 50 3.OG
Information
Aims, contents and method of the course
Media history, theory and psychology; identifying marketing- and advertising strategies and assessing culturally defined information in the mass media; customers' needs; entertainment industry.
Assessment and permitted materials
Attendance and participation in class, portfolio, graded home work assignments.
Minimum requirements and assessment criteria
Identifying and assessing information in the media; developing strategies for the effective use of language and style in media publications.
Examination topics
Based on various communication concepts and selected examples from the media, problems of perceiving and assessing culturally defined information shall be discussed in order to develop adequate approaches. Adaption and translation of media texts (advertising, TV, movies) with a view to target group-specific handling of language and style in media publications; individual and group work.
Reading list
Wird im Unterricht vorgestellt und besprochen - to be presented and discussed in class.
Association in the course directory
Last modified: Mo 07.09.2020 15:46