Course Exam

040024 VO Management I - Marketing (MA) (2024S)

2.00 ECTS (1.00 SWS), SPL 4 - Wirtschaftswissenschaften

WHEN?

Wednesday 29.05.2024 16:45 - 18:15 Hörsaal 1 Oskar-Morgenstern-Platz 1 Erdgeschoß
Hörsaal 6 Oskar-Morgenstern-Platz 1 1.Stock

Registration/Deregistration

Note: The time of your registration within the registration period has no effect on the allocation of places (no first come, first served).

Registration is open from Fr 01.03.2024 08:00 to Mo 27.05.2024 12:00
Deregistration possible until Mo 27.05.2024 12:00

Examiners

Christoph Fuchs

Information

Examination topics

• Kotler, Ph. / Keller, K.L. / Chernev, A. (2022): Marketing Management, 16th Global Edition, Pearson.
• Slides via Moodle
• Videos and readings

Assessment and permitted materials

Evaluation of performance will be based on a multiple choice exam (one correct answer per question). Please note that you need to register separately for the exam.

Minimum requirements and assessment criteria

1 ≥ 88%
2 ≥ 75%
3 ≥ 63%
4 ≥ 50%

Last modified: Mo 23.09.2024 09:45