Course Exam

040024 VO Management I - Marketing (MA) (2025S)

2.00 ECTS (1.00 SWS), SPL 4 - Wirtschaftswissenschaften

WHEN?

Thursday 22.05.2025 13:15 - 14:45 Hörsaal 1 Oskar-Morgenstern-Platz 1 Erdgeschoß
Hörsaal 4 Oskar-Morgenstern-Platz 1 Erdgeschoß

Registration/Deregistration

Note: The time of your registration within the registration period has no effect on the allocation of places (no first come, first served).

Registration is open from Mo 03.03.2025 08:00 to Th 15.05.2025 15:00
Deregistration possible until Tu 20.05.2025 12:00

Examiners

Christoph Fuchs

Information

Examination topics

• Kotler, Ph. / Keller, K.L. / Chernev, A. (2022): Marketing Management, 16th Global Edition, Pearson.
• Slides via Moodle
• Videos and readings

Assessment and permitted materials

Evaluation of performance will be based on a multiple-choice exam (one correct answer per question). Please note that you need to register separately for the exam.

Minimum requirements and assessment criteria

1 ≥ 85 %
2 ≥ 75 %
3 ≥ 63 %
4 ≥ 50 %
5 < 50%

Last modified: We 18.06.2025 11:27