B.2.4. Alternatives Pflichtmodul Marketing und Internationales Marketing I (20 ECTS)
- 040023 KU [ en ] Advanced Topics in Marketing: Innovation und Marketing 1 (MA)
- 040026 KU [ en ] Special Topics in Marketing: B2B Marketing (MA)
- 040087 KU Building Blocks of Marketing 1: Consumer Behavior (MA)
- 040223 KU [ en ] Building Blocks of Marketing 1: Marketing Research (MA)
- 040252 KU Special Topics in Marketing: Marketing Kommunikation 1(MA)
- 040257 KU [ en ] Special Topics in Marketing: International Marketing Management 2 (MA)
- 040517 KU [ en ] Special Topics in Marketing: International Marketing Management 1 (MA)
Letzte Änderung: Mo 07.10.2024 17:11
https://wirtschaftswissenschaften.univie.ac.at/studium/waehrend-des-studiums/master/geaendertes-lv-angebot-im-master-iibw/#c903283Überblick
Pflichtkurse
KU Marktforschung 1 oder KU International Marketing Research 1 | Building Blocks of Marketing 1: Marketing Research
KU Konsumentenverhalten | Building Blocks of Marketing 2: Consumer BehaviorWahlkurse: Special Topics in Marketing oder Applied Topics in Marketing (12 ECTS)
Teil 1 muss positiv absolviert sein, um Teil 2 zu besuchen.