C1.3 Marketing Management (24 ECTS)

C1.3.1 Required Modules (12 ECTS)

• 040071 UK 4 ECTS Marketing Instruments B - Brand and Product Management
  Koch, We 15:00-16:30 (12×)
• 040101 UK 4 ECTS Empirical Social Research
  Albert, Th 13:15-14:45 (14×)

C1.3.2 Elective Modules (12 ECTS)

• 040093 UK 4 ECTS Unfair Competition and Antitrust Law
  Appl, We 18:30-20:00 (3×), Th 15:00-16:30 (10×), Th 04.05. 16:45-18:15, We 15:00-16:30 (2×)
• 040110 UK 4 ECTS Intellectual Property Rights
  Miernicki, Tu 15:00-18:15 (6×), Tu 16:45-18:15 (2×)
• 040156 UK 4 ECTS Principles of International Business (BA)
  Gr. 1 [ en ] Galizzi, Th 11:30-13:00 (12×)
  Gr. 2 [ en ] Makri, Mo 09:45-11:15 (12×)
• 040277 VO 4 ECTS [ en ] Strategy (BA)
  Gharbi, Mo 16:45-18:15 (2×), Mo 18:30-20:00 (2×), Tu 09.05. 16:45-20:00, We 16:45-20:00 (2×), Fr 15:00-18:15 (2×), Tu 16.05. 16:45-18:15, Tu 16.05. 18:30-20:00
• 040280 UK 4 ECTS Organizational Structures and Processes
  Engin, We 11:30-13:00 (8×), Th 18:30-20:00 (7×), Th 04.05. 16:45-18:15
• 040284 UK 4 ECTS Legal Issues of Electronic Commerce
  Blocher, Fr 08:00-11:15 (4×), Fr 11:30-13:00 (4×), Fr 09:45-11:15 (3×), Fr 16.06. 08:00-09:30
• 040600 VK 4 ECTS ( MIXED ) Innovation and Technology Management
  Günther