VM8 Marketing I (20 ECTS)

Mandatory courses - 8 ECTS

• 040087 KU 4 ECTS Building Blocks of Marketing 1: Consumer Behavior (MA)
  Gr. 1 Auer-Zotlöterer, Tu 09:45-11:15 (15×)
  Gr. 2 Auer-Zotlöterer, Tu 11:30-13:00 (15×)
• 040386 KU 4 ECTS Building Blocks of Marketing 1: Marketing Research (MA)
  Gr. 1 Reisinger, Th 13:15-14:45 (10×), Mo 16.06. 13:15-14:45, Th 26.06. 15:00-16:30
  Gr. 2 [ en ] Koch, Tu 09:45-11:15 (12×)

Elective courses - 12 ECTS

• 040104 KU 4 ECTS [ en ] Special Topics in Marketing: International Marketing Management 2 (MA)
  Sichtmann, Mo 11:30-13:00 (2×), Mo 19.05. 09:45-14:45, Tu 20.05. 09:45-14:45, We 21.05. 09:45-14:45
• 040143 KU 4 ECTS [ en ] Special Topics in Marketing: Responsible Marketing 1 (MA)
  Alves, We 15:00-18:15 (6×)
• 040167 KU 4 ECTS Applied Topics in Marketing: Staging Marketing B (MA)
  Mikunda, Fr 14.03. 15:00-16:30, Fr 15:00-20:00 (2×), Sa 12.04. 15:00-20:00, Fr 09.05. 13:00-13:15, Sa 10.05. 13:15-18:15
• 040177 KU 4 ECTS [ en ] Special Topics in Marketing: Luxury Marketing (MA) - Luxury Marketing
  Alves, Fr 11:30-13:00 (7×), Fr 13:15-14:45 (5×), Fr 09:45-11:15 (3×), Fr 08:00-09:30 (2×)
• 040410 KU 4 ECTS Special Topics in Marketing: Marketing Communication 2 (MA)
  Reisinger, Tu 15:00-16:30 (11×), Fr 02.05. 15:00-16:30
• 040517 KU 4 ECTS [ en ] Special Topics in Marketing: International Marketing Management 1 (MA)
  Sichtmann, Mo 08:00-11:15 (4×), Mo 17.03. 08:00-09:30, Mo 09:45-11:15 (2×)